With more than six years’ experience in PR and communications, Louise Archbold works as part of DHR’s senior team to develop and execute highly effective PR and marketing campaigns for traditional and digital media. She is adept at drafting press materials with strong, newsworthy messages and at pitching client initiatives and events to relevant media outlets and audiences.
Louise has a passion for all things digital and enjoys devising online strategies and delivering training to a wide variety of organisations. She is a lecturer on the MA in Journalism and Public Relations course at Griffith College, Dublin.
Corporate Social Responsibility is embedded in the daily life of DHR and Louise oversees DHR’s CSR programme. She is also a member of the Ambassadors and Communications working group of the National CSR Stakeholder Forum.
Louise holds a Postgraduate Diploma in Public Relations and Event Management from the Fitzwilliam Institute and a Diploma in Project Management from Griffith College. She is a member of the Public Relations Institute of Ireland.
She also has a number of Early Childhood Education qualifications and has experience of teaching in Ireland and Australia. This experience has given her a solid background in teamwork, project management and working under pressure.
Outside of DHR, Louise volunteers with a number of youth organisations, providing PR, event management and hands-on support. She is a former National Chair of the Young Greens, the youth wing of the Green Party.
In her spare time, Louise runs one of Dublin’s largest social meetup groups for sports fans and is a huge fan of Manchester United and Dublin GAA.