Katherine is an Account Executive at DHR Communications. Katherine has five years of experience in marketing, digital media and communications.
Katherine specialises in digital strategy. She assists in developing social media plans, concepts and content creation. She ensures clients are reaching their desired markets and messages are communicated effectively. Katherine identifies and sources appropriate key figures for campaigns across a variety of sectors. She also works across DHR day-to-day to support and enhance all aspects of service delivery.
Katherine holds a First Class BA (Hons) in Marketing and Digital Media, a Professional Diploma in Project Management from UCD and Professional Diploma in Public Relations from the Fitzwilliam Institute. Katherine has been awarded a Certificate in the Fundamentals of Digital Marketing. She holds a certificate from the Graduate Institute of Geneva for the International Affairs Summer Programme. Katherine is currently undertaking a Masters in International Relations at UCD.
Katherine has a keen interest in digital media marketing. She operates an award-nominated blog, PetrolRose, with a following of 20k+. Through the blog, Katherine has worked with a significant number of brands from large to small. Katherine has collaborated with online news journals and studios such as TG4. She has been featured in the Irish Times, Irish Independent, Hotpress Magazine, Oxygen.ie and much more. Katherine has also been featured on the radio.
Katherine is an avid lover of all things Irish and spends her time promoting the use of Gaeilge, knitting and swimming in the sea.